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Coping with the COVID-19 pandemic spread requires social distancing. Technologies that provide people counting capabilities in public spaces help control the crowd and ensure that the number of people in a specified perimeter does not violate regulations. Undoubtedly, there will be a growing demand for those technologies in the coming years.

The global people counting system market is expected to exceed USD 2 billion by 2025 according to a market research report by Increasing demand for effective people management solutions in several industrial segments such as healthcare and entertainment will drive industry growth. These application sectors are engaged in adopting innovative technologies to manage the customer crowd in their facilities. The adoption of these advanced technologies in medical camps and clinics will grow in the coming years owing to the increased number of patients suffering from critical diseases. Such factors are encouraging healthcare sectors to adopt effective technologies to count and detect the daily patient statistics that will allow them to develop effective strategies for managing a large crowd of patients, providing an impetus to the people counting system market.

From the technological point of view, thermal imaging technology is witnessing a steady adoption in the people counting system market due to the increased effectiveness of the system with the integration of thermal sensors as compared to other technologies. The sensors offer more accurate foot traffic information than infrared, Bluetooth, and Wi-Fi technologies. Moreover, the increased efficiency of sensors in detecting customers even in variable lighting conditions is a major factor propelling people counting system market growth. Several large facilities such as libraries, museums, and retail businesses are the major application areas of these technologies for proper data analysis.

The increasing adoption of hardware components in the people counting system market is a major factor driving the industrial demand. Technological advancements and innovations in the industry have led to the development of new and modern components for improving system efficiency. Manufacturers are offering different types of camera technologies for capturing customer and traffic statistics. PTZ cameras are the major hardware components, which have high adoption rates due to the increased flexibility of these devices to zoom and tilt for capturing the view of the entire facility or room.

Geographically, the North American market is witnessing high growth due to the increased adoption of smart technological solutions in the retail and transportation industry. Countries including the U.S. and Canada have implemented these technologies in large transportation projects. For instance, PHX Sky Train is an automated train, which is integrated with 500-pixel IRMA Matrix sensors with Time of Flight (TOF) technology. The growing adoption of these advanced technological solutions in industrial sectors will drive the people counting system market.

The increased adoption of Automatic Passenger Counting (APC) technologies in railways, airports, and buses is allowing operators to manage the passenger crowd. These technologies allow railway or airport authorities to predict and analyze the seat availability that will help them to prevent overcrowded situations. Moreover, several transportation projects are being implemented with these solutions for smart monitoring and traffic analysis, driving people counting system market growth.