The Israeli Startup: Now You No Longer Have to Wait In Line

This post is also available in: עברית (Hebrew)

How did you like your last visit to the DMV, the bank or the HMO? What if you didn’t have to wait so long to be given service? An average person spends more than 3 years of their lives queuing. Standing in lines is a real pain in almost every service we acquire – but now there is a solution!

GoTime allows users to avoid waiting in line and for service while at the same time helps businesses and organizations to save money and encourage sales.

The company’s founders, Moshe Mor, Sergei Safrigin, and Itzik Gili, decided that it was time to introduce a new technology to the field of queue management and customer experience, and that is how GoTime was born.

GoTime is a system to improve customer experience based on a smart and social queue management system. It fits every type of business and its queue, whether frontal or by phone. It provides users real-time information,  predicts the estimated time they will receive service, allows a channel of interaction between the service provider and receiver and allows users to help each other to avoid waiting in line via CrowdSourcing. The system in fact gets better and more accurate the more it is being used.

GoTime provides businesses and organizations a large incentive to use it. Other than improving service, image and efficiency of the business, the company also provides marketing solutions. Why would three young boys who are waiting in line for the doctor watch advertisements for childbirth classes? That obviously makes no sense. GoTime treats the customer as a central being and therefore allows sales managers to incorporate customer-oriented advertisement which is displayed while the they come to receive service. That way organizations and business owners can offer their customers products and service they care about rather than random commercials.

GoTime is an organizational system which addresses any business or organizations that provides customer service, frontal or via phone. From data collected from a number of the company’s clients, it turns out that on top of a 75% decrease in queuing time, there was also a 30% decrease in the amount of time that actual service was provided.